All You Need Is Love

There is a lot more to this story, but hiring these hippy community college actors for our 40th high school reunion (Muskegon, Michigan Mona Shores Class of 1971) was one of the high points. Getting classmates to come to this once in a lifetime event was the most difficult marketing challenge I have ever tackled. After 18 months of planning "The Great Reunion Love In" went off without a hitch. The biggest complaint by the 260 guests? Six hours is not enough time to connect after 40 years. -Kendall